Brand Strategist - Key Account Relationship Manager

Fairygodboss New York , NY 10018

Posted 2 weeks ago

Job Description: Brand Strategist - Key Account Relationship Manager

Based in New York, NY

Who We Are:

Fairygodboss is an early-stage start-up based in New York, with offices in San Francisco and Nashville. Our mission is to improve the workplace for women by creating transparency. We do this by creating a safe, anonymous and supportive place for women to leave job reviews and tips about employer pay, benefits and culture. We’re growing rapidly and expanding our team.

If you're interested in learning the ins and outs of running a digital startup and improving the world for women at the same time, this job is for you.

We’re Looking For:

We believe that finding the right team member is a lot like dating, which means we’re less concerned about what your resume looks like, and more interested in how our conversation goes. While qualifications matter (see below), here are some of the things about your personality that we care about:

You are scrappy and resourceful. Jeff Bezos once famously said that his ideal wife would be able to break him out of a third-world prison. We want a business partner like that too!

You are responsible and have integrity. This isn’t typically a resume line-item, but it’s very important and we will want to speak to your former colleagues.

You are confident. Since you’re an early employee you will need to be a leader, by definition. We want you to believe and aspire to shaping what our company does.

You don’t mind doing everything. And anything. Building a startup looks glamorous. Until it doesn’t. We need someone who doesn’t think twice about rolling up her/his sleeves and getting messy.

About this Role:

We're looking for a dynamic, high-performing Brand Strategist/Renewal & Upsell Manager who thrives on understanding a client’s perspective, creating compelling stories out of data and suggesting creative and innovative solutions.

Day-to-Day Responsibilities will include (but not be limited to):

  • Conduct Quarterly Business Reviews with senior level client contacts ensuring:*
    • FGB Value is defined, understood and seen as a business imperative
    • Work with companies to collect data on performance from their perspective
    • Map KPIs to outputs and outcomes while strategically advising on account growth and expansion
    • *
  • Increase total revenue from a list of existing annual Fairygodboss customers by 20% year-on-year*
    • Develop a thorough understanding of client organizations, needs and perspectives
    • Build relationships with clients, and conduct quarterly meetings
    • Review program performance and highlights in a compelling manner
    • Suggest new add-ons and opportunities for clients
    • Renew annual contracts - with the goal of 100% renewal rate
    • *
  • Partner seamlessly with Customer Success Managers*
    • Communicate and collaborate to create a seamless experience for customers
    • *
  • Innovate on Fairygodboss products and solutions*
    • Make recommendations to product and technology team to help build new products that appeal to our customers
    • Provide input to adjust Fairygodboss sales pitch and pricing based on learnings
    • *
  • Serve as a thought leader in the employer brand and talent attraction space*
    • Research and stay on top of key trends
    • Share insights, learnings and best practices with clients and with sales team
    • *

This is where the role begins. Since we are a new and fast-growing startup, it can go wherever you want to take it. We value your ideas and initiative.


  • You are independent, self-directed and you strive for excellence
  • Excellent writing skills, and strong ability to analyze data and create client-facing decks
  • Extensive knowledge of /past experience in the talent attraction and employer branding space - or the ability to learn it
  • Great customer service and interpersonal skills
  • “Will-to-win” -- you must be innovative, persistent and unwilling to take no for an answer
  • You must love Fairygodboss - and be excited about changing the workplace for Women
icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Associate Brand Strategist


Posted 3 days ago

VIEW JOBS 8/19/2019 12:00:00 AM 2019-11-17T00:00 Associate Brand Strategist New York, NY Join the team that partners with Twitter's most sophisticated, daring, and creative advertisers and agencies to develop human centric ideas worth talking about. Who We Are Twitter reflects what's happening in the world and what people are talking about. Whether a brand is launching a product, promoting its brand story, or jumping into discussions about what matters most, Twitter is the best way to connect with the most valuable audience, when they're the most receptive. The Twitter Brand Strategy Team is a global team of marketers, creatives, innovators, and producers. We are endlessly curious, passionate collaborators that care deeply about bringing both fresh solutions and measurable results to our clients. We are embedded and indispensable partners to the sales org and use our deep knowledge of marketing, digital advertising (including mastery of Twitter), and brand-knowledge to influence and deliver outstanding creative and strategic solutions. Partnering with the top brands in the world, we build ideas that are audience-led, insights-driven, measurable, on-brand, and ultimately lead to a memorable and seamless experience for the end-user. The team is tasked with both "thinking big" and "thinking pragmatically" on behalf of advertisers. We care about the user experience and design creative solutions that will be useful and delightful for them while also delivering against brands' objectives/KPIs. We aren't here for fluff creative or to win awards (although we certainly do!), we are here to generate compelling creative ideas and consultation, rooted in a strategic understanding of brands and Twitter. What You'll Do The Associate Strategist will Partner with brands to build human-centric ideas worth talking about: Partner [internally] * Lead projects across core Brand Strategy functions: Strategy, Design and Production * Collaborate closely with other teams across Twitter: Sales, Account Management, Research, Product, PR, Legal and Media Partnerships with brands [and key stakeholders] * Clients: Brand, Advertising, Marketing, Digital and Social * Agencies: Media, Creative, Social and Strategy * Verticals: Tech, Telco, and Auto to build human-centric ideas * Frame: Find the real problem and outline a Twitter differentiated "way-in" to solve it * Research: Uncover hidden truths about the Twitter audience that can be used as levers to success * Ideate: Lead the generation of insight driven ideas and solutions - from timely brand storytelling moments to more complicated custom executions - that showcase elegant uses of the Twitter platform and meet brand objectives * Pitch: Own the development and delivery of the persuasive narratives, stories and presentations required to sell through the concepts * Execute: Oversee the seamless launch experience of programs that delight both users and clients worth talking about * Measurable Impact: Deliver ideas that capture the audience's attention and connect them with the brand * Transferable Knowledge: Capture and share the most significant learnings observed about the audience and the program Who You Are We're looking for an Associate Strategist that is obsessed with breaking down a problem to understand it, generating ideas to solve the problem and evaluating those ideas to find the most effective solutions. The ideal candidate is a doer, a creative thinker and can light up a room with their strategic thought, collaborative energy, and drive to do what's best - both for our clients and the business. Signs you could be successful in this role: * Love advertising and Twitter: You are looking for the opportunity to unite these passions. * View ambiguity as an opportunity: It's rare a brief or other assignment doesn't need to be reframed or explored in a fresh way to yield the best solution possible. * Passion for understanding audiences. You consider yourself part anthropologist, sociologist, data scientist, and investigator, hyper-driven to uncover what makes audiences tick. * Insights driven. You're never done asking 'why' and are relentless in the pursuit of simple human truths that ground and influence every part of a strategic solution or idea. * Focus on impact. You thrive in finding ways to think big and work smartly. You're both creative and pragmatic. You don't have to be asked twice. In fact, you love to over-deliver. Requirements * BA/BS degree * Minimum 3-5 years experience in digital media and marketing at an ad agency, on the client side, at a tech co/platform, or with a media company (multi-disciplinary experience preferred) * Deep knowledge of Twitter - as both a user and as a marketer * Experience in building creative digital media solutions and sponsorship programs at scale that drive brand awareness and high user engagement * Cross-functional experience, working across a variety of teams including (but not limited to) sales, product, engineering, communications, business development, and media * Deep understanding of Twitter's promoted products and overall advertising model * Keynote wizardry "We are committed to an inclusive and diverse Twitter. Twitter is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status." Twitter New York NY

Brand Strategist - Key Account Relationship Manager