Brand Strategist

Emeals Birmingham , AL 35243

Posted 1 week ago

eMeals, the leading digital meal planning solution for over a decade, is redefining dinner with a more convenient and affordable meal kit alternative. Every week, eMeals provides simple, healthy recipes across 15 curated food style meal plans with a one-click grocery list that seamlessly connects to online grocery pickup and delivery at Walmart, Kroger, Instacart, AmazonFresh, and Shipt. Life is hard; make dinner easy at www.emeals.com.

Were looking for someone to help guide our brand marketing efforts. In your day to day, you will be the primary point of contact for copywriting, managing new marketing campaigns, guiding our social media efforts, and overseeing the overall brand presence of eMeals.



Responsibilities:

  • Curate the eMeals voice, tone, and style guides to ensure brand consistency for public-facing materials
  • Develop content across a range of consumer touchpoints including, but not limited to, email, customer success articles, presentations, newsletters, radio scripts, and paid acquisition (e.g. Facebook and AdWords)
  • Develop and manage our organic social media strategy
  • Manage campaign launches from ideation to implementation including marketing strategy to web/app assets
  • Create engaging promotional content for our consumer-packaged goods (CPG) and media partnerships

Requirements

  • You have 3-5 years experience developing content at an advertising agency or in-house marketing department for a national brand
  • You have a portfolio of content samples that show how you balance creative flair with business objectives
  • You are a problem solver at heart
  • You are a self-starter who is comfortable in a fast-paced startup environment
  • You have an excellent understanding of the full marketing mix
  • You have basic design skills and comfortability in Photoshop or Sketch
  • You have a solid understanding of SEO concepts (preferred)
  • You have a Bachelor's degree or higher

Youll love eMeals if:

  • You do things right and do the right things
  • You value, respect and work well with others
  • You focus on growth and measurement
  • You continuously improve and learn
  • You take initiative and own your responsibilities
  • You listen to the customer
  • You make room for work and life
  • You keep things simple

Benefits

This is a great opportunity to work on a growth stage company. You will have lot of autonomy to execute your ideas and explore new opportunities. Competitive salary and health benefits.

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Brand Strategist

Emeals