Brand & Social Marketing Specialist

Owl Labs Boston , MA 02298

Posted 2 weeks ago

Owl Labs is searching for a creative, quick-witted, results-driven Brand Marketing Specialist to join our Brand Marketing team, within the Owl Labs Marketing team.

Our ideal candidate for this position is excited by and passionate about content creation -- including social media, brand messaging, experiential events and more. They will be on top of current trends and consistently bring new ideas and concepts forward that evangelize our customers and introduce our brand to others. They will be a strong storyteller building branded content programs, and be responsible for our social media presence and strategies, content creation including writing and video, and support our global events presence.

What You'll Do

  • Own our social media channels, strategies, content, assets and more.

  • Collaborate with internal team members, external influencers, and industry experts to produce content that engages our audience.

  • Manage overall tone and voice across social media channels externally and internally to help elevate our brand including best practices, training employees, creating guides.

  • Create dynamic content across channels and through a variety of mediums; could include blogging, guest writing, infographics, templates, guides, interviews, etc.

  • Support Brand lead with messaging and copywriting.

  • Support with the execution of experiential brand events - from small tasks to larger needs.

  • Partner with Marketing team members to align earned and owned efforts with our paid team.

  • Focus on securing on-record customer testimonials and customer logo usage.

  • Demonstrate effectiveness of efforts and make results-informed decisions, responsible for growing our social media channels, engagements and followers.

Qualifications

  • 3-6 years of experience in digital content creation or in a brand marketing role.

  • Creativity and a passion for building cool brands.

  • An executor and strategist who is always thinking about what we can do next.

  • Experience creating and managing social media strategies.

  • Proven editorial skills.

  • A love and passion for content creation.

  • Resourcefulness, the ability to come up with solutions independently.

  • An analytical mind and ability to use data to identify top trends and make quick, smart decisions.

  • A "work hard and hustle" mindset.

  • A "no job is too small" mentality.

  • Experience with Sprout Social and Google Analytics is a plus.

The best candidates will share examples of:

  • Grit & resilience.

  • Empathy.

  • Leadership and the development of people on their past teams.

  • Problem solving.

  • Work ethic.

  • Drive.

  • Curiosity.

  • Teamwork & collaboration with peers/co-workers.

  • A measurable history of performance.

  • Self-awareness & coachability.

Owl Labs is a hybrid company, we are over 40% remote, and our headquarters is based in Boston, MA. For this role proximity to our office headquarters in Boston is preferred but not required.

Please submit any visual assets, social handles and/or a short explainer on why you would be the right fit for the role. Nothing formal, we're simply looking for an opportunity to see your creativity at work.

Owl Labs is an Equal Opportunity Employer committed to our values of embracing inclusivity and creating a culture where everyone feels respected and connected, no matter the location of their work environment. We invite applications from people of all walks of life and are committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need accommodations due to a disability, please let us know.

Who We Are

Owl Labs is a collaborative tech company, creating an equalized meeting and learning experience for all, wherever participants may be. Powering hybrid teams and remote work is in our DNA. Owl Labs has been a leader when it comes to celebrating and connecting hybrid teams and classrooms -- meaning both in-office and remote workers, in-room students and at-home learning. We're best known for the Meeting Owl product line, a smart 360 camera, mic, speaker all-in-one solution. Sitting in the center of the table, the Meeting Owl uses vision and voice recognition to shift the camera to focus on who's speaking, giving all participants a feeling as if they're in the same room. With the continued rise of hybrid teams and remote workers, our products allow for better collaboration and productivity no matter your location.

Our award-winning product, the Meeting Owl Pro, was named one of TIME magazine's 100 Best Inventions of 2020 and has been recognized by CES Innovation Awards 2020, Red Dot Design Awards 2020, SXSW Innovation Awards 2020. Our team was recognized as an Inc. Best Workplaces 2020 and 2021 and named on the esteemed Inc.'s Editor's List.


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