Brand Manager

Job Details:

SUMMARY:

Responsibilities:

• P&L/Financial ownership for the assigned Brands/Categories/Activity including submitting business plans that define success for your area of ownership

• Create share growth strategy and tactics for assigned Brands/Categories

• Define desired product quality and ensure specs drive desired quality

• Assist with the Strategic Planning process and the development/execution of Growth Strategies and the Annual Marketing Plans for assigned Brands/Categories

• Lead Quantitative and Qualitative Brand/Category performance analysis in support of the weekly and monthly business reviews with SVP for the assigned categories, provide detailed analysis using analytic resources for assigned Businesses/Categories

• Build and execute pricing and/or cost savings strategies for assigned Categories

• Collaborate with and leverage Insight Intel team

• Lead Cross Functional Team projects (Insights, Finance, Operations, Demand Planning, S,S&P, Innovation, R&D, and Shopper Marketing) in support of Category objectives ; lead cross functional team projects (as assigned)

• Support the development of Marketing Tactics to support the Brand Strategy

• Develop and maintain Competitive Intelligence documents

• Manage the process of identifying industry and consumer trends; manage proprietary research projects, mine and analyze secondary data to spot trends and insights in support of defined strategies

• Seek opportunities for personal development and proactively identify ways to add value to Business Unit teams

• Attend/Lead and participate in product tastings to ensure spec adherence, determine if product meets quality and taste expectations

• Other duties as assigned

Qualifications

• Bachelor's degree in Business Administration, Marketing or similar field preferred
• 7-8 years of experience in business management, preferred and/or MBA
• P&L Management and Ownership and/or Brand Growth experience in the food industry, specifically in protein preferred

Relocation Assistance Eligible:

No

Work Shift:

1ST SHIFT (United States of America)

Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.

Tyson is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.

We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.

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