Brand Manager Telco - May 2025

Kommlink remote , remote

Posted 3 days ago

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For one of our clients we are looking for a Brand Manager Description:
The service is requested as part of the Brand Strategy Consulting project. The aim of the project is to implement strategic topics and projects for the o2 Telefonica brands o2 and blau.Tasks:

Strategic advice to the campaign team on the development and implementation of the Unlock Telco communication platform
Advice on the development and definition of the o2 brand character as well as derivation of campaign tonality, as well as tone-of-voice
Creation according to specifications and including the previously obtained results of a trademark guideline in #PPT
Advice on the development of implications for communication and campaign mechanics of the Unlock Moves campaign
Strategic advice to BMC Campaigns on the further development of the Trade Communication Strategy (WKZ)
Definition and elaboration of a joint value proposition regarding the Apple brand as well as its execution
Technical support and preparation of provided market research data from the tool #Appinio, derivation of insights based on the studies and preparation of the data in #Excel, #PPT

Must Skills:

Brand Management, Marketing, Strategies of Marketing, Knowledge of Campaigns, PPT, Excel, German

Nice to have skills:

Project Management, Demonstrations Skills, Strategic Management, Competition Analysis, Jira, Confluence, English

Start: 01.05.2025Duration: Till end of 2025, extensions possibleLocation: remoteCapacity: part-time, around 34h/week

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