Avp, West Coast (Exluding California), Cartier North America

Richemont Las Vegas , NV 89134

Posted 2 months ago


  • Position title:AVP,West Region (excluding California), Cartier North America

  • Position Location:IdeallyLas Vegas, but open to another locations in the West (excluding California) where a Cartier Boutique is present for the right candidate

  • Reports To: SVP Commercial

  • Scale of the Business:6 internal boutiques, 19 Specialist Retail doors; (Retail, Specialist Retail, Client Development & Network Operations functions)


The Regional AVP is accountable for leading and building the iconic Cartier Maison in this strategically critical market. Reporting into the SVP Commercial, in the regional headquarters in New York, the Regional AVP is tasked with translating the global and regional brand strategy to meet the specific market opportunities across his/her region.

Specifically, this person will lead the regional team to drive sales and to implement clienteling strategies to engage its diverse client. Creating a superior and consistent experience for the Cartier client across this highly dispersed regional market is of critical importance. Leveraging the strong, high-functioning regional team currently in place is key to effectively managing the geographically far-reaching region.

The Regional AVP also faces opportunity to build on the brand's local and regional initiatives (Retail, Specialist Retail, Prestige). He/she is responsible for maintaining and championing the core values of the Maison while attracting, developing and inspiring a team of top talent.

This is a defining position for a "true Omni-channel Retailer" that will allow the individual to represent and lead a quintessential Luxury brand in a key market. The Regional AVP will bring an optimism, drive and energy to the team and will draw from deep expertise growing a Luxury retail business. Sustained success in this role will position the individual for future opportunities within the Richemont organization.

Specific Responsibilities

  • Management: Leading6 boutiques and 19 POS, drive sustainable top and bottom-line growth across all product categories through exceptional and consistent client service; Continued gain of market share; Ensure continued elevation of brand and brand longevity through best-in-class Retail & Omni-channel practices.

  • Commercial: Identify and execute on existing and new opportunities for Cartier across the local market. Think and work creatively with the North America team to elevate sales and client service practices (i.e., clienteling, VIP programs, etc.) to further grow the brand's share of the Luxury category.

  • Leadership: Provide leadership to engage and energize the team to achieve key performance objectives through teamwork and streamlined processes; inspire and empower an organization by leveraging its creative culture while introducing and embedding relevant new tools.

  • Organization Building: Develop and attract a high-performing team; ensure alignment to produce a superior client experience and winning brand propositions.

  • Product: Support the regional merchandising team by communicating the opportunities and needs of the Cartier brand in the region.

  • Strategy: Act as local expert by developing a deep understanding of the competitive landscape, surrounding community and important events, trends, etc. Align with regional North America headquarters and/or Paris headquarters to hone a longer term vision and strategy for the Maison in the region that identifies and plans for opportunities beyond the current business. Participate as key member of the Commercial team and bridge between Commercial and Corporate/Expert partners to ensure the initiatives from Corporate New York and/or Paris are appropriately tailored to his/her Region.

  • Brand: Serve as the brand ambassador and represent the brand among Luxury circles in the regional and local markets. Develop ideas for fresh communications and public relations programs to elevate the brand in the mind of the Cartierclientele, as well as new potential clients, while creating a consistent brand message across channels.


Qualifications & Experience

  • Expert Stores Leader: Functional depth in retail strategy and operations of meaningful scale; a true P&L owner; general management mindset; core expertise in driving sales and creating a compelling in-store experience for the Luxury consumer; as well as leading and developing others across a multi-store network. Understands clienteling evolution, client experience/service (inclusive of omni approach), talent development, and differentiated store experience (design/client animation).

  • Cartier Maison Affinity: Personal passion for the Cartier Maison, story, product and client. Deep Luxury affinity; product sensibility, refinement; brings the Cartier Maison to life through in-store and service experience and teams closely with New York teams to translate the global strategy for the North American Market. Ideally has deep experience working within Luxury Apparel.

  • Customer Experience Innovator: Deeply understands and prioritizes the Cartier client (current and target); serves as the emblem for a superior Cartier client experience; creates and introduces innovative new services, merchandising strategies and selling programs to reflect the brand and engage the customer in distinctive and compelling ways

  • Business Acumen: Possesses the financial and operational prowess to lead a retail and omni-channel business to profitable growth; brings modernity, strategic thought, thought leadership and sophistication in his/her approach.

  • Performance Driver: Track record of results; a top and bottom-line focus; sets and achieves KPIs; identifies opportunities for and implements new tools and methods across front and back end functions; operational and general management capabilities; possesses an impressive track record of delivering results in a Retail environment.

  • Leader & Organizational Developer: Attracts, develops and aligns the team; contributes to the overarching strategy of Cartier as a key member of the management team; is a "talent magnet," and can advance the talent and organizational agendas of Cartier and Richemont

  • Command of network and talent, strong partnership with New York Talent team.

  • Incredible work ethic/commitment/drive; credibility to influence varied stakeholders-(Retail and Corporate).

  • Ability to scale management and ideas to size of network and sales, while also being in the details given expectations of luxury market (team, client, product, operations).

  • Global Mindset & Curiosity: Experience working in international and global environments; French language and affinity to its culture is a plus

Leadership Competencies & Personal Attributes

  • Humility; confident yet "ego in check"; open to other's expertise/suggestions yet can take ownership and make decisions; appreciates the importance of gaining buy-in and driving alignment

  • Passion for Cartier Maison, product, client and mission

  • Strong commercial instincts; sees and creates opportunity

  • A driver; highly energetic; motivating and inspiring across all levels

  • Genuinely curious, self-directed; self-motivated; hungry

  • Personal affinity for Luxury brands/ high taste-level; comfort with the Luxury client

  • Executive presence of luxury aesthetic and high taste level; image reflecting the Cartier Maison

  • A globalist; sensitive to working in an international culture

  • Performance oriented; results focused

  • Equally an analytical and conceptual thinker; exhibits sound, balanced judgment in addressing situations

  • Strong intellect

  • Organizational savvy; effectively navigates "an environment of ambiguity"; an effective influencer

  • Curiosity; drive to understand first; improve and build on what exists

  • An educator; facilitates others in the development of skills and strategies

  • Brilliant communicator at all levels; creates transparency across the organization

  • Sterling values and absolute integrity

  • High empathy; a "people person"; open; flexible and solution focused

Nearest Major Market: Las Vegas

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Avp, West Coast (Exluding California), Cartier North America