Avp, Martech Product Owner, Digital Banking

COMPANY DESCRIPTION: Forbright is a nationwide full-service bank and lender helping accelerate the transition to a sustainable and low-carbon economy. Headquartered in Chevy Chase, Maryland, Forbright is committed to accelerating the transition to a sustainable economy by financing visionary leader in clean energy, healthcare, technology, financial services, real estate, and other industries with extraordinary service.

COMPANY CULTURE: We are a dynamic, high energy, fun, and fast-paced organization that has an exciting growth trajectory, meaningful mission, and embedded responsible environmental, social, and governance (ESG) practices into our daily interactions. We offer our team members a culture of collaboration, inclusion, flexibility, recognition, and giving back. We look to hire individuals that are passionate about our mission, and who are motivated, customer and results-oriented, innovative, adaptable, and thoughtful.

COMPANY MISSION: We are a mission-driven institution with an uncommon commitment to decarbonization and sustainability. As the need to build a more sustainable, low-carbon economic system grows increasingly urgent, we are dedicating half of our assets to financing the companies, investors, and innovators driving that change. We are reimagining how a bank should operate in a changing world.

JOB SUMMARY: The AVP, Martech Product Owner, Digital Banking is responsible for leading and managing the digital banks client facing Marketing technology capabilities. This individual ensures a high-quality experience with minimal friction to the users, including MarTech (Marketing Automation, Website, CDP, VOC, Google Analytics/Tag manager and Privacy/Consent Management) platforms.

DUTIES AND RESPONSIBILITIES:

• Work closely with the Martech Lead to support the day-to-day delivery and product development of Marketing Tech stack, such as administration, integrations, evaluations, and implementation of various technologies

• Assist with the execution of strategic initiatives and measure business impact and performance

• Groom and prioritize the backlog of product defects and new MarTech features and capabilities

• Recommend and implement new tools and technologies that will enable marketing automation

• Define user stories for new MarTech features and functionality

• Drive SDLC processes for relevant scrum teams, coordinate testing/releases and continuously align with broader team for dependencies

• Build and advance the maturity of our Marketing automation and digital capabilities

• Develop an overarching roadmap in partnership with functional marketing leaders and other cross-functional stakeholders, integrating new technology within the larger ecosystem, maintaining and evolving current integrations, and representing marketing in matters of data privacy and preference management

• Collaborate with various cross-functional stakeholders to capture requirements of new features and capabilities, and ensure the proper integration of marketing technology platforms

• Coordinate with a cross-functional team of FTEs and/or consultants and developers who utilize the Marketing Technology platforms

• Perform other duties as assigned

QUALIFICATIONS:

• 5-6 years of experience in marketing technology management or operational management of client facing technologies with a wide range of experience in multiple disciplines required

• Bachelor's Degree required

• Previous experience in product or project management with familiarity in SDLC, Scrum and agile working methodologies

• Strong time management skills with the ability to manage multiple projects simultaneously

• Ability to assess and prioritize feature and functions based on business value

• Excellent leadership, communication, and interpersonal skills

• Familiarity of Martech tools and platforms including CMS, CDP, Marketing Automation, VOC, and Privacy Management

• Strong technical skills, with a wide understanding of marketing technology systems and integration methodologies

• Ability to stay up-to-date with industry trends and advancements in marketing technology, and to recommend new technologies and solutions as appropriate

• Strong problem-solving skills, with the ability to identify and resolve issues quickly and effectively

• Passion for user experience and drive user centric product decisions