Associate Manager, Customer Analytics

Who is Taco Bell? Taco Bell was born and raised in California and has been around since 1962.

We went from selling everyone's favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We're not only the largest Mexican-inspired quick service brand (QSR) in the world, we're also part of the biggest restaurant group in the world: Yum! Brands. Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause.

From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn't been done before… we will continue to be inclusive, bold, challenge the status quo and push industryboundaries. We're a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we're at it. We fuel our culture with real people who bring unique experiences.

We inspire and enable our teams and the world to Live Más. At Taco Bell, we're Cultural Rebels. Want to join in on the passion-fueled fun?

Learn more about the career below. About the Job: Taco Bell is looking for a highly motivated individual with demonstrated strength in analytics, problem solving, intellectual curiosity, and relationship management to serve as an Associate Manager, Customer Analytics.

As Taco Bell is on a journey to uncover insights in customer behavior so that we meet the needs of our customers to maximize short and long-term business results. Taco Bell's Insights & Analytics team is looking to add an Associate Manager, Customer Analytics focused on driving business growth via customer analytics using both first- and third-party data. The position will interface closely with the brand marketing team, brand activation, digital team and marketing analytics team as well as Taco Bell's IT team.

This is an individual contributor role and does not have direct reports. The Day-to-Day: Champion the customer centric approach by partnering with leadership and cross functional partners by providing them with the necessary data and insight to consistently measure our products, processes and experiences.

Synthesize data, uncover insights and create compelling data visualizations from multiple sources to tell a story and influence business actions. Act as a liaison with internal business partners (IT, Loyalty, Brand Strategy) and outside vendors to ensure timely/accurate delivery of reporting and analysis. Provide thought leadership on leveraging analytics to assess customer strategies and action plans for key business opportunities, problems or questions.

Collaborate with internal and external vendors to provide analytical services and insights to marketing teams. Lead the creation and presentation to key audiences of compelling business cases and recommendations that drive action and support business decisions through the effective use of data. Lead and participate in the daily operations of the Customer Analytics team, including the review of data integrity audits, database update schedules, data exchanges with vendors and data enhancements.

Support the growth trajectory of the business with advanced modeling and statistical support including segmentation, customer acquisition/retention, customer lifetime value, incrementality, and ROI of programs. Partner with Ecomm and Loyalty teams to drive business growth through analyzing the effectiveness and profitability of offers and campaigns on customer's omni-channel behavior Is This You? BA required; analytical degree preferred (e.g., Economics, Statistics, Mathematics, Engineering); MBA/MS a plus 5+ years' experience in digital/customer analytics analyzing complex business problems to drive business results Highly proficient in writing custom SQL and relational databases Strong understanding of applied statistical, multivariate modeling Hands on experience working with regression, clustering, support vector machines, decision trees and related models Advanced analytical and quantitative skills to use data and metrics to back up assumptions, evaluate the hypothesis and complete root cause analysis of the business problem Highly versed in applications software including advanced Excel and PowerPoint; familiarity with PowerBI a plus Passion for driving business growth through analytics Strong internal motivation, intellectual curiosity, logical thinking and desire to have a large impact on our organization Superb interpersonal and communication skills, with ability to partner well with other team members Strong organizational skills, with ability to work independently and multi-task in a complex, fast-paced, and deadline-driven environment Resourceful nature, with strong problem-solving and customer-service orientation Experience synthesizing and presenting actionable insights from a variety of data-points and analyses Work-Hard, Play-Hard: Hybrid work schedule and year-round flex day Friday Onsite childcare through Bright Horizons Onsite dining center and game room (yes, there is a Taco Bell inside the building) Onsite dry cleaning, laundry services, and carwash Onsite gym with fitness classes and personal trainer sessions Up to 4 weeks of vacation per year plus holidays and time off for volunteering Tuition reimbursement and education benefits Generous parental leave for all new parents and adoption assistance program 401(k) with a 6% matching contribution from

Yum! Brands with immediate vesting Comprehensive medical & dental including prescription drug benefits and 100% preventive care Discounts, free food, swag and… honestly, too many good benefits to name Salary Range: $103,500 to $133,870 annually + bonus eligibility + benefits The above represents the expected salary range for this job requisition.

Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors. At Taco Bell, we Live Más and invite you to do the same. Take a seat at our table.

Bring your voice. Bring you, just as you are, a Cultural Rebel. We want you to be your best self!

Taco Bell is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic. Taco Bell is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs.

California Residents: For more information about the categories of personal information we collect from you and how we use, sell, and share that information, please see our Privacy Notice for California Contractors and Privacy Notice for California Employees.

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