The Associate Director will be responsible for managing and overseeing client events and programs from start to finish, ensuring that the account team is well prepared to meet all client marketing, timeline, and budgets. This role has primary responsibility for the day-to-day management of the client and account team. Further, this role is involved in the supervision and development of the account team.
Who are you?
You take the lead. You lead by example in all aspects of your role (operations, financial & project management, and communications) and provide proactive leadership, training and coaching to all team members.
You aim for wow. You motivate internal teams across all levels and departments to do their best work every day, pushing boundaries in the strategy, design and execution of your programs.
You are analytic and strategic. You have mastered the art of "storytelling" and are able to develop and confidently present a compelling argument. You present complex information in a way that is easily understood. You demonstrate good business sense in thinking like a client, consumer, and competitor.
You are a thought leader. You have a strong understanding of your client's business. You comprehend their challenges, objectives and what success looks like. You are comfortable making recommendations, providing thoughtful POVs and identifying new revenue opportunities. You have an interest in working with the New Business team to develop new client work and build new relationships
You are a finance guru. You are confident developing scopes of work and budgets and managing & reconciling. You understand the business impact and can be accountable for the P/L of your account.
What will you do?
Manage client relationship in order to provide superior work, value-added services, and expand account responsibilities
Establish personal credibility and develop sound business relationship with clients
Navigate the client organization for the purpose of growth, sell-in, and effective delivery of our marketing solutions
Work closely with VP and Account Leadership to expand agency's participation in client business and keep all stakeholders apprised of activities and concerns
Responsible for the accurate and timely development and execution of all marketing programs from concept to execution and post-program evaluation
Ensure team's client service levels are maintained and all client expectations are met or exceeded; engage and lead team through collaborative process
Provides overall project direction to Creative, Strategy, and other internal teams
Develops all major presentations and reviews all other presentations prepared by Account team
Sets and manages expectations with the client and agency partners, and champions the agency
Ensures high-quality work output, excellent project management, flawless delivery, and elimination of errors within the team
Able to work alongside the Creative Team to develop client deliverables, agency presentations and new business proposals
Demonstrates a strong understanding of client's business and industry
Participates in strategic process to ensure sound and effective program development
Review program results with Senior Strategy Director and extrapolate key learnings
Think strategically and work closely with our Insights & Strategy Team
Maintain business accountability for account profitability and timely payment
Maintain absolute integrity and honesty in all financial interactions
Play an active role in the development and maintenance of agency culture and the development of team
Responsible for training and development of team members; help direct reports develop positive, productive relationships with client and within agency
Minimum 8 years of agency/client brand experience or relevant work
2-3 years relevant experience in experiential marketing program development & execution, managing multiple programs and accounts
2-3 years proven management experience of a team of 5+ employees
Significant experience negotiating partnerships and developing contracts
Prior experience reconciling and budget development of $1MM+ programs
Strong understanding of marketing communications and creative principles, including all elements of the marketing mix; event advertising, promotion, and relationship marketing
Experience with developing strategy and presentations to sell in new programs and initiatives
Demonstrates a high level of attention to detail, strong organization skills and Microsoft Office skills
Excellent oral, written and interpersonal skills that encourage team cooperation, promote enthusiasm and motivate strategic thinking
Proactive approach to all aspects of the role, including employee development and motivation
Minimum B.S/B.A in Marketing Communications or related discipline preferred
220 East 42nd Street
New York, NY 10017
Interested? Apply today at eventivemarketing.com/careers!
The Integer Group