Associate Director, Sales & Marketing IVD

Job Title:ASSOCIATE DIRECTOR SALES & MARKETING (IVD)
Location: GREATER VANCOUVER, BC
Compensation: Base Salary of $90K-100K, $140K OTEAre you looking for a challenging yet rewarding career move in the biotech industry? Our client is a clinical-stage biotechnology company based in Greater Vancouver, British Columbia, and is currently searching for a dynamic and results-oriented professional to join them as an Associate Director, Sales & Marketing.As a globally recognized leader, they operate in business segments including In-vitro Diagnostics (IVD).
Their commitment to transforming the diagnostic industry landscape is unwavering, and they need you to help them fulfill this mission.
The Opportunity
As an Associate Director, Sales and Marketing, you will lead and build the client’s Sales and Marketing team in the IVD segment. You are a seasoned industry professional who has a proven track record in medical device, biotechnology, and scientific sales with experience in revitalizing and enhancing the sales strategy across all channels. You possess a comprehensive and strategic approach to developing a refreshed sales plan aimed at optimizing performance and driving growth.Your exceptional leadership skills and goal-oriented mindset will be pivotal to working with the leadership team and in driving forward the success of the IVD business.Your Key Responsibilities
Leadership:

• Lead, inspire and grow a dynamic sales and marketing team, setting clear goals and objectives while fostering a collaborative and supportive work environment.
• Lead sales and marketing strategy formulation and implementation to drive revenue growth and market penetration.
• Implement effective training and development programs to enhance the skills and capabilities of team members, coaching and ensuring continuous growth and adaptation to industry trends.
• Cultivate a culture of innovation and excellence within the team, promoting creativity and initiative, fostering a sense of pride in achieving sales goals and recognizing and rewarding outstanding sales performance to facilitate individual and collective success. Collaborate with cross-functional teams (e.g., product development, customer service, finance) to ensure alignment of sales strategies with overall business objectives.

• Monitor and analyze the competitive landscape to adjust strategies and maintain a competitive edge.
• Lead sales and marketing strategy formulation and implementation to drive revenue growth and market penetration.

• Optimize customer satisfaction and promote product adoption through proactive engagement and feedback.
• Prepare and maintain detailed sales reports to inform strategic decision-making.
• Conduct regular customer site visits to build strong client relationships and gather feedback.
• Forecast market conditions and initiate strategic planning to capitalize on opportunities.
• Efficiently manage resources for robust pre-sales and post-sales support.
• Develop effective revenue modelling and pricing strategies based on market analysis and product value.
• Implement and manage sales enablement tools and technologies to enhance sales team productivity and efficiency.
• Drive continuous improvement initiatives by analyzing sales processes and implementing best practices.

• Lead marketing campaigns to drive customer engagement and satisfaction through strategic market analysis and implementation.
• Manage relationships with key stakeholders (internal and external) to align marketing objectives.
• Translate market insights into actionable strategies for growth.
• Lead brand development and budget management to maximize ROI.

Qualifications
An ideal candidate will have a BSc, preferably an MSc degree, in Biochemistry, Marketing, or a related discipline, with a minimum of seven (7) years of experience in leading sales and marketing teams for a Life Sciences product or service. ANDThe candidate must have legal authority to work in Canada.What’s in it for you? 
You’ll be joining a team of passionate, dedicated professionals who are committed to propelling our company forward. They offer challenging career opportunities, competitive salary and benefits, and a unique work environment that fosters innovation and collaboration.
Take the next step in your career and be a part of cutting-edge science and technology. Make a difference in the world of biotechnology and apply today!TSSHPLI-TS1Job ID - #16329240