Associate Director, Post-Sale Marketing Style Division

Conde Nast Digital New York , NY 10007

Posted 2 months ago

Cond Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company's portfolio includes many of the world's most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Cond Nast Traveler/Traveller, Allure, AD, Bon Apptit and Wired, among others. Cond Nast Entertainment was launched in 2011 to develop film, television and premium digital video programming.

Job Description

The Style Division is made up of core Cond Nast titles, Vogue, GQ, Allure, Glamour and Vanity Fair. The Post Sale Marketing team is responsible for owning the activation process to bring Beauty, Fashion and Luxury marketing programs to life. The ideal candidate has an affinity for Cond Nast brands and Beauty, Fashion, and Luxury categories. You will collaborate with the sales, digital operations, insights/research, creative, experiential, and PR teams to produce advertiser programs that include custom video, native articles, events, and social/digital first content. We're looking for a creative problem solver, who's organized, adaptable and great with client services and communication.

Responsibilities include:

  • Plan, manage, and execute multiple sold programs across CN's portfolio of brands including content creation, event activations, influencer programs, social campaigns, print units, and more

  • Manage all client and agency communication while working in tandem with internal partners

  • Identify potential campaign and program hurdles and optimize in real time

  • Effectively manage program budgets, timelines, and content/talent agreements

  • Cultivate relationships with key clients, industry leaders, production partners, and internal teams

  • Monitor industry and media trends to help identify new partnership offerings

Desired Skills & Qualifications:

  • Positive, solutions oriented attitude

  • Minimum of 5-7 years of digital marketing experience in publishing, advertising, and/or production with a strong background in client services.

  • A digital marketer with an ability to work with editorial and digital product teams to develop brand relevant marketing initiatives

  • An innate desire to seek out, understand and evaluate emerging technologies and then provide perspective for adoption where appropriate

  • Analytically and data driven with a keen creative sensibility.

  • Understanding of social media and digital marketing best practices. Seeks to stay abreast of digital marketing activities of other organizations and develop actionable insights.

  • Strong ability to assess priorities and multi-task

  • Adapt to fast-paced environment and take direction from multiple people

  • Ability to quickly learn and navigate several internal processes, procedures and content management systems

  • Strong communication and problem-solving skills

  • Effective time management skills

  • Conversant and able to use technology and marketing platforms and tools that can measure and drive marketing programs and conversions.

  • Have or develop a strong working knowledge of analytical tools such as Google Analytics, Omniture, Adobe Audience Manager,, and similar tools.

  • Experience in G Suite & Adobe products

What happens next?

If you are interested in this opportunity, please apply below and we will review your application as soon as possible. Please note that due to the high level of applications we receive, it is not always possible for us to respond to each applicant in person. Should your profile fit this open position we will contact you within approximately 4 weeks. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Cond Nast is an equal opportunity workplace.

Duties and responsibilities may be adjusted based on years of experience.

Salary is also commensurate with experience.

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Global Alliance And Ecosystems Marketing Manager Associate Director

Ernst & Young LLP

Posted 6 days ago

VIEW JOBS 2/12/2020 12:00:00 AM 2020-05-12T00:00 The BMC function has an important role to play in helping to achieve EY's NextWave ambition to become the leading global professional services organization. We work hand in hand with the business to take services and solutions to market; bring our purpose, building a better working world, to life for our people, clients and communities; engage our people and build a high performing culture; and to build the commercial value and emotional resonance of the EY brand. At EY, the BMC function is made up of around 2,000 professionals, working across the Executive and Regions in the following areas of specialization: Brand; Marketing; PR/Media Relations & External Communications; Internal Communications &Employee Engagement; Corporate communications. BMC also includes a number of teams who are responsible for content development, editorial, webcasts, events-staging, strategy, planning and operations. Through the collective power of BMC, and the other teams and specialists we work with, we aim to build a better working world by driving commercial value through distinctive marketing and communications that deliver measurable market impact. Alliances and Ecosystems are at the heart of innovation for EY and enable us to achieve our NextWave and Alliances Hypergrowth growth ambitions. Through our alliances and ecosystems, we are accelerating our clients' issue-driven innovation and digital transformation. Function: Brand, Marketing & Communications (BMC) Sub Function: Global Alliance and Ecosystems Campaign Manager (BMC) Job Rank: Associate Director Scope: Global Location: US based The opportunity This role requires an experienced, energetic and resilient team player with an excellent understanding of what it takes to deliver marketing programs in a complex environment. The successful candidate will be required to build relationships and collaborate closely with members of the broader BMC team, subject matter experts and relevant client-serving professionals. Driving dedicated and integrated lead generation campaigns (building brand and driving commercial value) is an important part of the role as well as building internal awareness, engagement and pride in our services and way of working. In addition, you will provide guidance and advice at varying levels to the regional BMC teams responsible for execution at a local level. The role is accountable for ensuring alignment between global and regional activities as well as cross service line, industry, priority GTM (go-to-market) campaign teams and alliance-based programs to create synergies and make sure that the whole of EY is brought to market through an integrated strategy. While part of a larger BMC team, you will be working closely with EY's Global Alliance and Ecosystems leader to develop and execute umbrella awareness campaigns designed to position EY as a global leader in innovation and digital transformation through its alignment with our strategic alliance and ecosystem relationships partners. You will also be responsible for building internal awareness campaigns to inform and educate internal stakeholders of the importance of alliance and ecosystem relationships in meeting our NextWave and alliance hypergrowth ambitions. Success in this role will be the delivery of comprehensive, world-class marketing and communications programs (internal and external) that deliver sustainable, measurable results. Achievements will be measured through EY's global brand survey and program usage and engagement, as well as influence on sales pipeline and metrics. Your key responsibilities * Create and execute internal and external awareness integrated marketing campaigns to support Global Alliance and Ecosystem Relationships business plans and growth priorities * Build and drive integrated, multi-channel marketing and communications programs that align with these issues and the firm's overall strategy * Working with key BMC resources, direct and oversee the development of digital and social media campaigns, website optimization, advertising, media relations, PR, industry analyst relations and key industry insights * Working closely with subject matter experts, manage the development and distribution of thought leadership * Participate in market research projects as required * Work closely with all of BMC including industry, service lines, regions, other BMC programs and business development teams to ensure successful delivery and high impact in the market * Develop and manage the program's annual budget, establish KPIs, track the return on investment (ROI) of activities, adjust marketing and communications programs based on effectiveness and provide reports and status updates to leadership as required. * Develop and deploy feedback loops that help inform leadership and ensure effectiveness of messaging and programs * Serve as part of the wider Global Alliance and Ecosystems BMC team to drive performance goals and assist with the delivery of an integrated global marketing strategy and plan. * Maintain up-to-date knowledge on brand, marketing, and communications issues and trends; market issues; and the long-term implications for EY within the areas supported * Provide strong leadership in coordination with peers to drive performance goals of delivering stakeholder value, quality and operational efficiency * Serve as an advisor and main point of contact to the stakeholders being supported for all things BMC related Skills and attributes for success * A strong team player, comfortable working collaboratively, virtually and independently * Excellent communication and networking skills – able to effectively manage and influence senior leaders as well as a broad range of internal and client facing professionals * Strong writing and written communication skills * Executive presence * Ability to challenge views/perspectives while securing buy-in within BMC and beyond * Ability to work in a high pace environment * Ability to work under pressure and to tight deadlines, managing multiple priorities effectively * Ability to synthesize complex information into simple, high impact messages * Ability to manage budgets and appropriate measurement of market impact and evaluation of ROI To qualify for the role, you must have * Experience building and executing high level, B2B integrated content marketing campaigns with substantial experience in professional services * Experience working with senior leadership * Experience building media strategies and working with external PR agencies * Experience successfully managing multiple complex projects at a global level * Experience with the use of a variety of digital channels to deliver initiatives to targeted buyers * Good understanding of the EY business, key stakeholders and influencers * Experience managing diverse teams * Outstanding oral and written communication skills and experience * Previous Alliance marketing experience is a plus * Previous internal communications experience is a plus Experience * A minimum of 12+ years of related work experience. Professional services marketing and alliance marketing experience desired. Ideally, you'll also have * Availability for US and occasionally global travel * High level of influencing and networking skills What we look for We're looking for an experienced, high energy individual who embraces change and innovation in order to ensure that we can continue to deliver world-class BMC initiatives in an ever-changing environment. What working at EY offers We offer a competitive remuneration package where you'll be rewarded for your individual and team performance. Our comprehensive Total Rewards package includes support for flexible working and career development, and with FlexEY you can select benefits that suit your needs, covering holidays, health and well-being, insurance, savings and a wide range of discounts, offers and promotions. Plus, we offer: * Support, coaching and feedback from some of the most engaging colleagues around * Opportunities to develop new skills and progress your career * The freedom and flexibility to handle your role in a way that's right for you EY is committed to being an inclusive employer and we are happy to consider flexible working arrangements. We strive to achieve the right balance for our people, enabling us to deliver excellent client service whilst allowing you to build your career without sacrificing your personal priorities. While our client-facing professionals can be required to travel regularly, and at times be based at client sites, our flexible working arrangements can help you to achieve a lifestyle balance. About EY As a global leader in assurance, tax, transaction and advisory services, we're using the finance products, expertise and systems we've developed to build a bbetter working world. That starts with a culture that believes in giving you the training, opportunities and creative freedom to make things better. Whenever you join, however long you stay, the exceptional EY experience lasts a lifetime. And with a commitment to hiring and developing the most passionate people, we'll make our ambition to be the best employer a reality. If you can confidently demonstrate that you meet the criteria above, please contact us as soon as possible. Join us in building a better working world. Apply now. EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. Ernst & Young LLP New York NY

Associate Director, Post-Sale Marketing Style Division

Conde Nast Digital