Associate Director Of Strategy

Laundry Service New York , NY 10010

Posted 4 weeks ago

Laundry Service is a full-service marketing agency helping brands create meaningful roles in culture, with an emphasis on lifestyle, sports, music, tech and entertainment. The agency handles strategy, creative, production, influencer management and media buying in-house, with a focus on social and digital media. Laundry Service has been named toAdAges A-List four times, and recognized as one of FastCos most innovative companies. Laundry Service also operates Cycle, a sister company focused on influencer marketing and premium branded content.Laundry Service is part of Wasserman, a global brand marketing and talent management agency. Learn more at www.247laundryservice.com and at www.TeamWass.com

Laundry Service seeks an Associate Director of Strategy to lead development of brand strategies across top clients while coaching and mentoring a growing team of strategists. This role is perfect for someone who has deep knowledge of brand strategy with expertise in social media strategies and tactics. If you love listening to consumers and guiding brand experiences, look no further. Your day-to-day will be filled with collaboration across agency and client teams working to derive insights that impact always-on, omni-channel social media strategies. You will leverage those insights and develop ongoing strategies and programs.

Responsibilities:

  • Lead strategy development from building the research plan through to tactical execution
  • Guide team members to derive sharp insights from disparate data sources, ensuring actionability and relevance for brand opportunities
  • Advocate for the consumer at each step in the creative process
  • Collaborate with creative teams to build breakthrough campaign work that forges strong emotional connections between the brand and the consumer across channels
  • Lead and coach junior team members through their development as strategists
  • Develop strong relationships and rapport with clients, instilling confidence in agency work and support

Requirements

  • 6+ years of experience strategizing for top tier clients
  • The ability to translate data into insights into action
  • Experience using social media to solve brand/business challenges
  • Experience managing a cross functional team
  • A demonstrated passion for and understanding of social media
  • Experience investigating consumer behavior on social/digital channels
  • Passion for coaching and developing others
  • Commitment to excellenceworking nonstandard hours when necessary, anticipating opportunities and challenges, identifying emerging platforms and trends to drive innovation
  • Innate curiosity and entrepreneurial spirit

Benefits

Competitive salary, unlimited PTO, 401(k) and much more!

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Associate Director Of Strategy

Laundry Service