Associate Brand Mgr Brand Ops And Analytics

Are you a self-driven person looking to advance your career as a high-impact player on a team? If so, we have an exciting challenge for you and your future!

At HP Hood LLC, we celebrate our differences. Our diversity of people, backgrounds, experiences, thoughts and perspectives are fostered to create an inclusive work environment. We are at our best when we respect and value each other - One Team One Company!

Our culture is built on value commitments to innovation, quality, results, integrity, community, people, and collaboration that fosters a strong employee engagement, teamwork, safety and wellness. We offer a competitive benefits package that includes health, dental, vision, wellness programs, employee discounts, 401k matches, tuition reimbursement, ongoing development, advancement opportunities and more. This position is also eligible for our bonus program.

Founded in 1846, today Hood is one of the largest and most trusted food and beverage manufacturers in the United States. Our portfolio of national and super-regional brands and licensed products includes Hood, Heluva Good, Lactaid, Blue Diamond Almond Breeze, Planet Oat and more.

Job Summary

The brand operations and analytics lead is charged with leading the effort to bring the brand to market while evaluating in market sales performance. This position partners with key stakeholders to drive all renovation and innovation (inclusive of claims and graphics) on the brand while representing the brand on all MOC initiatives. The operations lead is responsible for working through any market/internal issue, such as pricing, FDA regulations, and supply chain, to ensure that any change will result in minimal impact to the brand.

Essential Duties Responsibilities

• Serve as brand lead on MOC projects

• Lead innovation and renovation projects on the brand through launch/execution

• Lead artwork initiatives on the brand (inclusive of major redesigns through small updates)

• Work with Legal and Regulatory Affairs on brand claims (broad claims)

• Lead brand relationship to R&D, RA, Pricing, Sales, Legal, and MOC as it relates to current state/innovation/renovation

• Lead general market research projects and distillation of results to marketing (working with Market Research Director)

• Drive story telling through the power of data and leveraging that data

Education and Experience

• Bachelor's degree

• Minimum 3-5 years relevant experience in marketing or at a marketing agency

• Expertise in IRI data preferred

• Experiencing building sales presentations for CPG brands preferred

• Demonstrated experience managing complicated projects with multiple stakeholders

Skills and Competencies

• Superior project management skills

• Knowledge of brand management/marketing principles

• Superior analytical skills and ability to translate all forms of data into actionable insights, as well as present the data.

• Ability to work with and understand P&Ls

• Ability to lead different parts of the Sales organization at it relates to in market brand strategy execution

• Detail orientated and solution driven

• Superior communication skills with the ability to work BOTH independently and part of a team. Must be an active listener, as well.

• Collaborative; build teams and lift people up

• Ability to define and focus on the critical path to success in any situation

HP Hood is an Equal Opportunity Employer

Female/Minority/Veteran/Disabled

"VERVRAA Federal Contractor"