Assistant Director, Communications & Marketing

Dept Number/Name: 0-2401-000 College of the Arts

College/Division: Acad Affairs-Coll of The Arts

Salary Plan: Administration

Hiring Salary/Salary Range: $70,000 - $75,000

Position Number: 00005362

Work Schedule: Hybrid - occasional work from home with flexibility and individual judgement. The candidate should expect to be on-campus most of the time.

Organizational Summary:

The USF College of The Arts offers undergraduate and graduate degree programs and enrolls over 1400 majors. Within the college there are four academic units (School of Architecture & Community Design; School of Art & Art History; School of Music; School of Theatre & Dance); and the Contemporary Art Museum & Graphic studio. The college is part of the second largest university in the southeast with more than 50,800 students representing more than 145 countries, and one of three Preeminent State Research Universities in the Florida State University System.

Position Summary:

The Assistant Director of Communications and Marketing reports to the Dean and strategically manages and plans all marketing initiatives for the College of The Arts. The Assistant Director of Communications and Marketing works closely with staff to conduct relevant market research and testing to inform program viability, competition, and marketing strategies. This position provides oversight, direction and some creation for internal and external communications including website management, brand initiatives, advertising, presentations, internal and external PR, social media, digital media, and collateral materials.

Responsibilities:

Manages and leads all strategic marketing and communication activities for CoTA including, but not limited to, website management, brand initiatives, presentations, internal and external PR, social media, digital media, and collateral materials. Works with dean, faculty, staff, students and University Communications and Marketing to identify, develop, and market stories that promote and publicize the university's research projects, programs, events, student activities, community outreach efforts, and faculty, staff, and student achievements.

Designs, develops, writes, edits, publishes, maintains, coordinates, and/or oversees a variety of print and/or electronic news, social media, feature, marketing, promotional, recruitment, and/or educational pieces, materials, and/or publications for internal, community, university-wide, public, and/or media dissemination. Makes presentations and speeches to promote the unit, and/or develops speeches and presentation graphics and charts for delivery by others in the unit. Will manage the marketing creative process from concept to completion, translate marketing objectives into clear creative strategies, review work, troubleshoot and provide feedback to ensure all creative assets adhere to visual identity and brand standards set by the University.

Manages marketing budget. Manages direct report(s). Responds to requests for information from the public. In coordination with the Dean and University Communications and Marketing, develops responses to media inquiries about the College.

Selects and recruits vendors to produce materials. Performs other administrative and support duties as required in support of the mission and communication strategy of the unit.

Minimum Qualifications:

This position requires a Bachelor's degree from a regionally accredited institution with a minimum of four years of related exempt experience, including two years of supervisory experience.

Degree Equivalency Clause: Four years of direct experience for a bachelor's degree.

Preferred:

Experience in art directing including photography, videography and demonstrated success in social media and traditional media marketing planning and execution. Strong media writing skills.

USF Tampa

Information for Applicants

This position is subject to a Level 1 criminal background check.

Job Opening Number: 33864

Job Closes: 03/18/2024

How To Apply:

Click on the Apply Now button. When applying to an opening you will have the opportunity to upload a cover letter and resume.

Apply online by completing the required information and attaching your cover letter and resume. Please include your experience as it relates to the qualifications stated above. Only online applications are accepted for this position.

Equal Employment Opportunity

USF is an equal opportunity, equal access academic institution that embraces diversity in the workplace.

The University of South Florida does not discriminate on the basis of sex and prohibits sexual harassment. Any person may report sex discrimination, including sexual harassment (whether or not the person reporting is the person alleged to be the victim of conduct that could constitute sex discrimination or sexual harassment), in person, by mail, by telephone, or by electronic mail, using the contact information listed for the Title IX Coordinator. Reports may be made at any time either online or directly to the University's Title IX Coordinator.

Federal Rights

Applicants have rights under Federal Employment Laws: Family and Medical Leave Act (FMLA), Equal Employment Opportunity (EEO) and Employee Polygraph Protection Act (EPPA).

Work Location

Campus map and location overview: USF - Tampa Campus

About USF

The University of South Florida is a high-impact global research university dedicated to student success. Over the past 10 years, no other public university in the country has risen faster in U.S.

News and World Report's national university rankings than USF. Serving more than 50,000 students on campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF is designated as a Preeminent State Research University by the Florida Board of Governors, placing it in the most elite category among the state's 12 public universities. USF is a member of the American Athletic Conference.

Working at USF

With more than 16,000 employees at USF, the University of South Florida is one of the largest employers in the Tampa Bay region. At USF you will find opportunities to excel in a rich academic environment that fosters the development and advancement of our employees.

We believe in creating a talented, engaged and driven workforce through on-going development and career opportunities. We also offer a first class benefit package that includes medical, dental and life insurance plans, retirement plan options, tuition program and generous leave programs and more.

To learn more about working at USF please visit: Work Here.

Learn Here. Grow Here.

Connect with us: