Assistant Athletic Director, Ticket Sales And Service - Southern Methodist University

Learfield Dallas , TX 75201

Posted 4 days ago

Founded in 2011 on the people principles of Character, Capacity and Commitment, LEARFIELD Amplify represents 40 collegiate athletic departments, professional sports teams and related industry organizations nationwide, with more than 170 on-site sales personnel dedicated to serving these respective relationships. The company delivers a total revenue solution through staff development, high-value expertise, and engaged fan relationships. As the sports industry and fan behavior continues to evolve, LEARFIELD Amplify remains at the forefront of business intelligence through many of its national relationships, leading to increased revenues for teams across the country.

As the exclusive outbound arm for the University, the ticket sales team manages many of the sales efforts for ticketed sports. As a member of the team, we provide fans, partners, businesses, and constituents of the University with the outreach and access to all ticket types, including season, partial, and group tickets, and ultimately providing experiences to grow involvement and revenue generation across the board while integrating fully within the department and the community.

LEARFIELD Amplify is actively seeking a Assistant Athletic Director, Ticket Sales and Service at Southern Methodist University (SMU) to lead the ticket sales team in Dallas, TX. The Assistant Athletic Director, Ticket Sales & Service is responsible for training, mentoring, motivating and coaching the ticket sales staff. This person will also be responsible for developing and implementing a ticket sales initiative designed to meet or exceed the annual sales goals set forth by senior management.

Responsibilities:

  • Provide overall leadership for collegiate season ticket retention, new ticket sales and service initiatives

  • Oversee sales efforts involving season tickets, partial plans, and group tickets

  • Responsible for the recruiting, hiring and professional development of ticket sales staff

  • Provide ongoing training, coaching and mentoring for ticket sales staff

  • Lead regular staff meetings and facilitating discussion and sharing of ideas related to growing ticket sales revenue

  • Develop and maintain a personal client base of ticket sales prospects and customers

  • Prepare and manage an annual Ticket Sales business plan and budget in concert with appropriate staff and senior management that encompasses the sales and retention of all of our various ticket buying customers

  • Effectively manage various group assets / experiences in order to maximize group ticket sales at all home games

  • Prepare timely and accurate sales reports that monitor the progress of the ticket sales team both individually and collectively and ensures that we maintain proper sales pacing to meet the goals set forth

  • Work with members of senior management team to manage relationships with outside vendors and corporate partners related to the sale of group tickets and party suite rentals

  • Work closely with university athletic department marketing staff on ticket sales promotions as it relates to driving ticket sales revenue

  • Work closely with national Data Analytics team on CRM / Database initiatives including data collection, analytics and marketing directly related to generating incremental ticket sales revenue

Qualifications

  • Bachelor's Degree in Sports Administration or business field

  • Minimum of three (3) years of experience working in sales with collegiate and/or professional sports team and at least two (2) years of experience working in a ticket sales management role

  • Superior communication skills, collaborative with strong leadership and interpersonal skills

  • Results oriented leader with proven ability to motivate people and maximize revenue production

  • Proven track record in ticket sales - in terms of both personal accomplishments and leading successful sales teams

  • Must be enthusiastic, creative and able to think both strategically and tactically

  • Ability to work in a dynamic, high paced environment

  • Ability to handle multiple tasks at one time

  • Highest level of personal and professional integrity and ethics

  • Strong customer service skills

  • Demonstrated proficiency in Microsoft Office Suite

  • Experience working with Paciolan or Ticketmaster/Archtics ticketing systems preferred

  • Experience working with CRM systems such as ACT, Salesforce.com, SSB, Microsoft CRM, Conquer, Outreach etc

  • Willingness and ability to work long hours, including holidays and weekends as required

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