Architectural Specialist - Channel Marketing

Job Description

As a member of our Channel Marketing team, the Architectural Specialist is responsible for establishing a strategy that drives product specifications and education of Fortune Brands Innovations' Outdoors products, including exterior doors, decking, cladding, railing and trim products. The Architectural Specialist will collaborate with cross-functional teams, including engineering, sales, code and compliance among others to ensure the successful execution of projects and the management of specification software. This role requires a deep understanding of marketing strategies, architectural principles, technical proficiency, and design and specification software.

Key Responsibilities:

• Identify marketing strategies, software needs and outreach initiatives to architects, designers and the multi-family channel.

• Provide strategic direction and manage vendor relationships for architect tools.

• Maintain asset libraries of product drawings both internally and on external platforms.

• Establish and manage AIA courses and accreditation programs that drive product education.

• Identify industry affiliations and partnerships that strengthen brand presence within the architectural community.

• Stay current with industry trends, materials, and construction techniques.

• Provide product recommendations and technical guidance on single family, multi-family and commercial projects.

• Collaborate with architects and other stakeholders to develop and refine design concepts and takeoff services.

• Partner with engineering resources to create detailed product drawings and models to be used in specification tools.

• Ensure designs comply with building codes, zoning regulations, and other relevant standards.

• Work closely with project managers to ensure seamless coordination between design and construction phases.