Ad Sales Analyst, Programmatic

Forbes Jersey City , NJ 07097

Posted 3 months ago

Forbes Media's Revenue Operations team is currently seeking anAd Sales Analyst, ProgrammaticThis position reports to our Manager of Programmatic Operations & Sales. As advertisers begin shifting sales to a programmatic structure, our goal is to optimize Forbes' revenue within these platforms. Our programmatic team works directly with exchanges, trading desks, and demand-side platforms to set up and execute media buys in an automated fashion.

Responsibilities:

  • Set up programmatic campaigns for launch (includes daily interaction with clients, DSPs, and agencies)

  • Generate weekly performance reports and summaries for internal and client review

  • Assist with day-to-day performance management across all campaigns

  • Help respond to various media inquiries building and managing relationships with external partners

  • Assist with optimizing programmatic platforms for maximum revenue generation

  • Monitor performance and delivery against client objectives while scoping out KPI's and additional trends

  • Help identify new opportunities, and present recommendations for growth (i.e. new technologies, improved optimization, ad placement audits, etc.).

Requirements

  • Digitally focused individual with 1-2 years of experience in the digital media space.

  • Strong communication and analytical skills

  • Experience within ad-tech is a plus!

  • Advanced Excel Skills (Pivot Tables, V-Lookups)

  • Must be detail oriented and organized.

  • Eager to stay up to date with industry news, trends and events.

  • Willingness (and passion) to learn.

  • Bachelor's degree required.

Forbes, the defining voice of entrepreneurial capitalism, is a global media leader that champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most-influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches nearly 120 million people worldwide every month through the

ForbesandForbes Asiamagazines, 40 licensed local editions covering more than 70 countries,Forbes.com, signatureLIVE events, acustom research arm, and social and mobile platforms. Forbes Media's brand extensions include real estate, education and financial services license agreements. For more information, visit:https://www.forbes.com/forbes-media/.

Forbes is an equal opportunity employer.


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Ad Sales Analyst, Programmatic

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