Ad Sales Account Executive

Comcast Walnut Creek , CA 94596

Posted 7 months ago

Business Unit:

Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers. It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently. Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 80 markets with approximately 35 million owned and represented subscribers.

Comcast Spotlight offers clients easy-to-buy, easy-to-execute options customized around their business goals. We work with clients to provide them with customized, multi-screen media marketing solutions that utilize our suite of products in the way that's best suited to meet their objectives. Our media solutions provide advertisers with the ability to reach, engage and connect with their customers viewing content on any device or screen.

Job Summary:

This role primarily serves as an automotive marketing and media consultant with particular expertise articulating an audience first, data-driven sector. Responsible for developing, servicing and maintaining a base of local auto clients and/or agencies who purchase advertising space or other media services to achieve established annual sales goals. Offers linear and digital zone buying to allow auto advertisers the opportunity to reach only the customers in their retail trading areas.

Core Responsibilities:

  • Analyzes develop and present market research and advertising proposals to support client activities and products.

  • Understands dealership operations and profit motives and applies that knowledge into building an advertising strategy to generate local ad sales revenue.

  • Interacts with various internal departments to carry out client requirements such as scheduling advertising; monitor account activities, and monitor and manage collections.

  • Maintains up-to-date customer and prospect records and participate in the development of sales forecasts.

  • Completes required documentation and reporting for the proper processing of contracts, advertising schedules, sales calls, and expense reports.

  • Seeks new customers by continuously prospecting following Company's planned sales strategies and tactics.

  • Analyzes confidential information, prepares reports, manuals, agendas and general correspondence.

  • Consistent exercise of independent judgment and discretion in matters of significance.

  • Other duties and responsibilities as assigned

Job Specification:

  • High School or Equivalent

  • Marketing/advertising sales experience preferred

  • Experience working with large Automotive Dealer (Advertising) preferred

  • Generally requires 1-3 years related experience

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job

  • Own the customer experience-think and act in ways that put our customers first, give them seamless digital options at every touchpoint and make them promoters of our products and services

  • Know your stuff-be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences

  • Win as a team-make big things happen by working together and being open to new ideas

  • Be an active part of the Net Promoter System-a way of working that

brings more employee and customer feedback into the company-by joining huddles, making callbacks and helping us elevate opportunities to do better for our customers

  • Drive results and growth

  • Respect and promote inclusion and diversity

  • Do what's right for each other, our customers, investors and our communities

Comcast is an EOE/Veterans/Disabled/LGBT employer

Employer will consider for employment qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance.

Comcast is an EOE/Veterans/Disabled/LGBT employer

Employer will consider for employment qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance.


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Ad Sales Account Executive

Comcast