State Of Arkansas Little Rock , AR 72215
Posted 1 week ago
Position Summary
The ACOM AEDC Project Consultant will function as the Brand Officer for Arkansas Department of Commerce (ACOM). The Brand Officer is responsible for overseeing and implementing brand guidelines across the Department of Commerce and its divisions, event management and support, promotional materials and inventory, and special projects. This position is governed by state and federal laws and agency/institution policy.
Education and Professional Work Experience
Minimum Qualifications
The formal education equivalent of a bachelor's degree in business, economics, marketing, or a related field; plus six years of experience in program organization and administration, including two years in a supervisory or leadership capacity.
Preferred Qualifications
The formal education equivalent of a bachelor's degree in marketing, business, journalism, public relations, public administration, or a related field.
Knowledge of Microsoft Office
Knowledge of HTML
Knowledge of Website content management systems
Knowledge of Email distribution software
Knowledge of Web analytics
Knowledge of Project management
Knowledge of the principles and practices of marketing.
Ability to learn and use digital marketing software (content management, email marketing, etc.)
Knowledge of computer applications for publication, distribution, and presentation.
Ability to prepare and present oral and written information and reports.
Required Certificates
Completion the American Economic Council Basic Economic Development Course, a related course offered through NASDA/Thunderbird Training Programs, or an acceptable comparable course offered through a recognized training program approved by the Chief Fiscal
Knowledge, Skills, and Abilities
Knowledge of national and international industrial and marketing trends and patterns.
Knowledge of industrial relations.
Knowledge of business negotiation proceedings.
Knowledge of the principles and practices of marketing.
Knowledge of research and analysis techniques and procedures.
Knowledge of state regulations governing location of industry.
Knowledge of geographical, economic, and cultural patterns.
Ability to select, develop, and cultivate business prospects.
Ability to analyze data and compile reports.
Ability to interact with multi-cultural personalities.
Ability to assign and coordinate work activities and monitor the performance of subordinates.
Ability to interpret policies and procedures as they apply to developing industrial prospects.
Ability to prepare and present training sessions, speeches, and written reports.
Job Responsibilities and Expected Results
Conduct a brand audit across the Department of Commerce and its divisions.
Work with marketing agencies and internal teams to establish brand guidelines.
Implement brand guidelines for the Department of Commerce and its divisions.
Lead and support the planning of marketing-related events, including conferences, receptions, and Commerce-led special events.
Collaborate with AEDC's Business Development and Community Development teams on the planning and coordination of events.
Work with marketing firms and internal teams to provide branded and promotional materials in support of events.
Oversee ordering, budgeting and inventory for promotional materials for the Department of Commerce and its divisions.
Work with marketing firms and internal team to design and order promotional materials.
Serve as primary internal point of contact for the Department of Commerce Marketing and Communications team for requests for support and services.
Manage incoming requests for graphic design, promotional materials, website updates, event support and other marketing and communications needs across the Department of Commerce.
Maintain a schedule of assigned work, scope of work, deadlines, and project budgets.
Lead special projects for the Department of Commerce Marketing and Communications team as needed.
Key Business Processes
Department of Commerce branding
Department of Commerce event support, budgeting and management
Promotional materials
Project management
Special projects
Position Information
Class Code: G062C
Grade: GS11
FLSA Status: EXEMPT
Salary Range: $62,531.00 - $90,670.00
Summary
The AEDC Project/Regional Manager is responsible for promoting Arkansas industries and products and industrial growth. This position is governed by state, federal, and international laws and agency/institution policy.
Functions
Leads the activities of a professional staff by assigning projects to staff, offering input into interpretation of policies and procedures, and providing support and recommendations to staff in decision-making processes. Reviews staff reports for accuracy, organizes information, and compiles findings into year-end activity reports to reflect annual activity.
Promotes industrial expansion within the State of Arkansas by establishing and maintaining personal contact with management representatives of businesses throughout the United States and overseas. Participates and conducts appropriate national and international trade shows, seminars, workshops, business negotiations, and trade and investment missions to obtain industrial prospect and trade leads and maintain updated information on economic trends. Researches and makes recommendations of specific Arkansas communities and companies through detailed, factual reports of economic, financial, employment, and other business and social conditions of the community or company.
Identifies target sites for industries and makes recommendations by accompanying prospects to Arkansas communities whose sites meet specific prospect criteria. Provides technical assistance to prospects, clients, and communities to help resolve problems which include financing, state and local building codes or regulations, pollution control requirements, and employee training programs. May provide technical assistance to companies desiring to expand national and international market bases. Performs other duties as assigned.
Dimensions
Frequent and extensive overnight travel, up to five nights a week within the United States and up to six weeks outside the United States, is required.
Knowledge, Skills and Abilities
Knowledge of national and international industrial and marketing trends and patterns. Knowledge of industrial relations.
Knowledge of business negotiation proceedings. Knowledge of the principles and practices of marketing. Knowledge of research and analysis techniques and procedures.
Knowledge of state regulations governing location of industry. Knowledge of geographical, economic, and cultural patterns. Ability to select, develop, and cultivate business prospects.
Ability to analyze data and compile reports. Ability to interact with multi-cultural personalities. Ability to assign and coordinate work activities and monitor the performance of subordinates.
Ability to interpret policies and procedures as they apply to developing industrial prospects.
Ability to prepare and present training sessions, speeches, and written reports.
Minimum Qualifications
The formal education equivalent of a bachelor's degree in business, economics, marketing, or a related field; plus six years of experience in program organization and administration, including two years in a supervisory or leadership capacity. Additional requirements determined by the agency for recruiting purposes require review and approval by the Office of Personnel Management. OTHER JOB RELATED EDUCATION AND/OR EXPERIENCE MAY BE SUBSTITUTED FOR ALL OR PART OF THESE BASIC REQUIREMENTS, EXCEPT FOR CERTIFICATION OR LICENSURE REQUIREMENTS, UPON APPROVAL OF THE QUALIFICATIONS REVIEW COMMITTEE.
Licenses
Completion the American Economic Council Basic Economic Development Course, a related course offered through NASDA/Thunderbird Training Programs, or an acceptable comparable course offered through a recognized training program approved by the Chief Fiscal
Nearest Major Market: Little Rock
State Of Arkansas