VGM Insurance Des Moines , IA 50301
Posted 2 weeks ago
JOB DETAILS
Company Location: Two Rivers Marketing - Des Moines, IA
Position Type: Hybrid
Position Schedule: Full Time
Education Level: 4 Year Degree
WHO WE'RE LOOKING FOR
The primary responsibility of the Account Supervisor is to develop strong integrated campaign strategies for their clients, as well as to manage the consistent execution of these strategies throughout the campaign lifecycle. Responsible for balancing campaign quality and budgets, the Account Supervisor works closely with Integrated Marketing teams to ensure that programs are executed on time, on budget, and on quality.
The Account Supervisor communicates regularly with their clients about high-level topics, including campaign strategy and budget (e.g., change orders or out-of-scope requests). This role maintains a working knowledge of their clients' brand and consumer profiles, enabling them to create effective marketing strategies. The Account Supervisor can clearly articulate their own agency's service offerings and capabilities, allowing them to support the Account Director in consistent upselling and cross-selling in their accounts.
WHAT OUR ACCOUNT SUPERVISOR WILL DO ONCE THEY'RE HERE
Demonstrates a pervasive knowledge of core agency service offerings/capabilities
Maintains deep understanding of how internal estimates map back to SOWs/contracts
Demonstrates knowledge of program/campaign architecture and estimate structures
Ensures successful client onboarding (using onboarding checklist)
Oversees development of detailed marketing plan sections
Maintains working knowledge of their clients' industry/segment
Maintains working knowledge of clients and their customer profiles
Maintains working knowledge of clients' competitors
Manages out-of-scope requests at project level
Manages program/campaign budgets
Serves as primary business owner for both client and internal account teams for all elements relative to their programs/campaigns
Cultivates relationships with clients at mid-level management (e.g., product/marketing manager)
Develops ongoing strategic recommendations that solve business objectives for clients, above and beyond contracted programs/campaigns
Ensures successful execution of their clients' programs/campaigns
Owns client communication (financial- or program/campaign-related)
Collaborates with creative team to ensure that creative execution remains on strategy and provides strong brand stewardship
Effectively presents, sells, and defends integrated agency campaign work to clients
Manages program/campaign financial metrics
Demonstrates working knowledge of the client's organizational structure and operations
Maintains professional internal and external relationships that meet company core values
Complete timesheet on a daily basis
Other relevant duties to position as assigned
WHAT OUR ACCOUNT SUPERVISOR WILL NEED TO SUCCEED
5+ years of account management experience
Bachelor's degree in marketing, communications, journalism or related field
Marketing agency experience is required
Thorough knowledge of agency capabilities/offerings
Skilled in developing client proposals and SOWs
Skilled in developing program/campaign goals and benchmarking
Skilled in successfully managing clients through programs with multiple complex projects
Skilled in program/campaign and project financial management and analysis
Skilled in developing complex programs/campaigns with demonstrable ROI
Skilled in leadership of integrated strategy throughout programs/campaigns/projects
Experience developing integrated marketing plans and budgets aligned with client's business objectives
Demonstrated ability to provide strategic leadership to solve client business objectives
Experience providing strong brand stewardship for clients throughout programs/campaigns
Experience in growing client relationships
WHY TWO RIVERS MARKETING (A DIVISION OF VGM, GROUP)
Professionally, we're big enough to give you the opportunity to work with global B2B brands and move up in the ranks in a stable, growing company. Culturally, 2RM does things differently than typical shops. As an employee-owned agency, we put our associates first. Our commitment to work/life balance is like none other. At 2RM, you don't feel owned by your job. Like we always say, you won't live here. You'll thrive here. Our values drive how we work and who we hire. You will see these values ingrained in how we support our customers and work with team members in the work enviornment we've created.
This job description reflects the general duties of the job but is not a detailed description of all duties which may be inherent to the position. Reasonably related additional duties may be assigned to the individual Associate.
VGM Group, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
VGM Insurance