The Account Manager is responsible for leading the business development effort for FIT leisure travel, group travel, meetings & incentives for Aspen Snowmass in designated Latin American countries. Written and verbal fluency in Spanish will be required to effectively communicate in this position. Key focus is developing, training and serving contracted tour operators and executing business development activities with emerging travel agencies and within emerging markets. Regular reporting is critical to success, measuring both efforts and results against goals.
Essential Job Functions
Lead strategic planning, execution, logistical trainings and sales missions
Travel to key industry events
Steer marketing plan for advertising and PR
Organize, host and participate in fam trips
Make prospecting calls to generate leads and diligently follow up on new contacts made from all sales efforts
Problem solve and serve accounts as a priority
Distribute leads and opportunities to the lodging community as appropriate and have regular contact to ensure active leads are being closed
Ensure follow up to client is accurate and timely and stay involved as necessary
Develop strong relationships with community sellers and meet with them regularly to ensure desired leads are being closed and the ASC is given every opportunity to upsell
Manage database and accounts in SalesForce and follow up appropriately
Assist in the coordination of events/promotions, client relations, execution of sales tactics and participate in marketing design work
Create strategic plan and marketing/PR plan for target markets
Lead sales missions to key events and locations in market
Fully train all agents within market, both in-person and virtually
Develop TA accounts to grow business
Weekly, daily and monthly reporting
Management of invoicing and certain expense budget items
Respond to customer and client needs and requests for information
Coordinate client and staff needs with other ASC departments
Set and support production timelines of travel trade marketing materials
Weekends, evenings and travel required
Other duties as assigned
To perform the job successfully, an individual should demonstrate the following competencies:
Minimum of five years of related experience required
Written and verbal fluency in Spanish required
Experience in creating marketing and sales collateral to drive business required
College degree preferred
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is frequently exposed to outdoor weather conditions. The noise level in the work environment is usually loud.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The employee must frequently lift and/or move up to 25 pounds. While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear. The employee is frequently required to reach with hands and arms. The employee is occasionally required to stand; walk and stoop, kneel, crouch, or crawl.
A physical assessment (Work Ready) is required for certain positions.
Skiing or Snowboarding is required for certain positions.
Aspen Skiing Company, L.L.C.