Account Executive

Media News Group Boulder , CO 80301

Posted 2 months ago

Summary:

Prairie Mountain Media (PMM) Account Executives sell PMM's portfolio of advertising solutions, with a heavy concentration on print and digital initiatives. Candidates in this position are responsible for servicing the territory's existing accounts while also targeting new business.

Must be in Metro Denver area, prefer Boulder, Broomfield, Larimer or Weld counties.

What you will do:

  • Deliver against monthly sales goals and pipeline commitments

  • Drive the relationship from start to finish, including ad scheduling and managing creative assets

  • Work independently, making sound business decisions related to achieving revenue goals while communicating with your manager each day to discuss strategy, forecasting and other key issues

  • Strategically prospect for new accounts, conduct needs assessments to determine customer needs, generate ideas and proposals, present recommendations, close the sale and set client expectations

  • Analyze clients' advertising business objectives in order to prepare creative solutions by using all appropriate products and services to fit the advertisers' budget and campaign goals

  • Own the sales and retention cycle for each campaign working in conjunction with the assigned support and operations teams

  • Meet with individual clients at appropriate frequencies (weekly, monthly, quarterly, etc.) to review schedules, budgets and create new strategies

  • Prepare and develop sales recommendations using our resources by gathering appropriate statistics concerning market share, demographics, market volume and various platform effectiveness

  • Demonstrate a complete understanding of product features and benefits, rates, and packages and explain them in a way to match recommendations to customer needs

  • Use training resources to become proficient in all advertising solutions and processes

  • Meet deadlines, create accurate advertising orders, and submit client contracts and complet sales reporting in a timely manner

  • Monitor other media to identify business prospects, attend local or category business events for networking opportunities and stay up-to-date with industry trends

What you will bring:

  • Proficient in Google Suite (Drive, Docs, Sheets, Slides, Calendar, Email and Hangouts).

  • High school diploma or equivalent required; Bachelors or Associates degree preferred.

  • 1+ year retail, customer service, or face-to-face sales experience required

  • The ability to problem solve

  • Curious, willing and able to learn quickly

  • Motivated by selling, enjoy on-going professional development

  • Work well within a deadline environment and a changing marketplace

Travel

  • 50-80% Locally (managing your territory, calling on clients, attending association/chamber/community events)

The hourly wage is $14.42. This position is eligible for incentive compensation (commission), cell phone, and mileage reimbursement. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. In addition to your salary, MediaNews Group offers a comprehensive benefits package, and 401K plan (all benefits are based on eligibility).

Who we are:

Prairie Mountain Media, a subsidiary of MediaNews Group, is a publishing company with a multimedia portfolio of print, niche and digital products. We house an extensive, integrated network of trusted local brands that deliver exclusive local news and attract local audiences throughout the state of Colorado, including the Akron, Boulder, Broomfield, Brush, Cañon City/Royal Gorge Region, Colorado Springs, Erie, Estes Park, Fort Morgan, Greeley, Julesburg, Lafayette, Lamar, Longmont, Louisville, Loveland, Pueblo, Sterling and Superior markets. Our 15 newspaper brands have served their respective communities for more than 100 years. They deliver more than 1.26 million print and 14 million digital impressions every month and proven results for advertisers large and small. We can extend your reach near and far with our sizable network of websites and partnerships with national powerhouses Yahoo!, MediaNews Group and Adtaxi. Our full range of digital advertising solutions also includes social, e-mail, search engine marketing and search engine optimization along with geo and behavioral targeting and retargeting platforms.

Prairie Mountain Media delivers the best of Colorado, serving high-value audiences and connecting advertisers to them. Our award-winning coverage and numerous content delivery options endear us to an ever-growing number of readers. Our in-demand multimedia products and personalized marketing services form a powerful communications tool for our clients.

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

"Built In Best Places to Work 2023 & 2024 Winner"

#LI-DS1


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