Account Executive, Digital Healthcare

Edelman New York , NY 10007

Posted 3 months ago

About the Job

Zeno Group is seeking an Account Executive to join our rapidly growing dynamic Healthcare team. Zeno's global healthcare team works with long-established Fortune 500 companies as well as innovative start-ups and health providers, health systems and organizations.

Our Digital work incorporates the full range of integrated media solutions including social media marketing, digital influencer engagement, content creation & community management, and experiential activations even fostering internal alignment and sales force adoption of game-changing business strategies. We are utilizing the latest technologies such as voice interaction, augmented reality and data-driven platforms to create memorable programs that educate and engage audiences.

Specifically, you will:

  • Support digital and social initiatives on behalf of healthcare brands

  • Maintain social processes, quality control standards, briefing, copywriting, reporting, etc.

  • Establish and build online relationships with key influencers (i.e. blogger relations) through proactive online strategies and execution

  • Liaise with internal and external teams to ensure synergy and collaboration to maximize online and offline integration and results

  • Assist in clients' online analytic, research and reporting needs using a variety of platforms including Google Analytics, Facebook Insights, and others

  • Assist in developing regular, comprehensive reports capturing all of the above for clients on a regular basis

About You

You will succeed at Zeno if you are fearless, resourceful, tenacious, have an understanding of traditional and non-traditional PR tactics and the media landscape, and drive great results for clients while building great relationships with your clients and your team.

We're looking for someone with the below preferred experience & background:

  • Bachelor's degree in public relations or related communications field

  • 2-3 years of experience in social brand management and content creation

  • Prior experience working in a digital or public relations agency is a plus

  • Demonstrated ability to drive results and to consistently meet deadlines

  • Understands the constantly evolving world of social media engagement

  • Reads, subscribes to, fans, and follows leading social media news sources

  • Possesses excellent written and verbal communications skills with exceptional interpersonal skills

  • Exhibits an endless curiosity to explore and discover what's new and next in social, digital, and mobile

  • Understands all basic public relations tools and how they affect the client, particularly in the digital space

  • Prior experience working in paid media a plus

  • Possesses a collaborative spirit and thrives in a close team environment

About our Benefits

Zeno Group offers a creative and differentiating benefits package including a variety of medical and dental choices, vacation, optional and sick time. We also offer a 401(k) plan, pretax flexible spending accounts, tuition assistance, a prescription drug benefit plan, a vision plan, long-term and short-term disability, life insurance and programs that support flexibility and promote work/life balance. In addition, our unique ZenoFit wellness program offers financial support to pursue the wellness activity of your choice.

Zeno Group's culture is innovative and energetic. If you thrive on a creative challenge and are looking for an opportunity that offers plenty of growth potential and career development, then we are looking for you!

Say hello on Twitter: @zenogroup. Join us on Facebook: Facebook.com/zenogroup


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VIEW JOBS 12/18/2019 12:00:00 AM 2020-03-17T00:00 About the Job Zeno Group is seeking an Account Executive to join our rapidly growing dynamic Healthcare team. Zeno's global healthcare team works with long-established Fortune 500 companies as well as innovative start-ups and health providers, health systems and organizations. Our Digital work incorporates the full range of integrated media solutions including social media marketing, digital influencer engagement, content creation & community management, and experiential activations – even fostering internal alignment and sales force adoption of game-changing business strategies. We are utilizing the latest technologies such as voice interaction, augmented reality and data-driven platforms to create memorable programs that educate and engage audiences. Specifically, you will: * Support digital and social initiatives on behalf of healthcare brands * Maintain social processes, quality control standards, briefing, copywriting, reporting, etc. * Establish and build online relationships with key influencers (i.e. blogger relations) through proactive online strategies and execution * Liaise with internal and external teams to ensure synergy and collaboration to maximize online and offline integration and results * Assist in clients' online analytic, research and reporting needs using a variety of platforms including Google Analytics, Facebook Insights, and others * Assist in developing regular, comprehensive reports capturing all of the above for clients on a regular basis About You You will succeed at Zeno if you are fearless, resourceful, tenacious, have an understanding of traditional and non-traditional PR tactics and the media landscape, and drive great results for clients while building great relationships with your clients and your team. We're looking for someone with the below preferred experience & background: * Bachelor's degree in public relations or related communications field * 2-3 years of experience in social brand management and content creation * Prior experience working in a digital or public relations agency is a plus * Demonstrated ability to drive results and to consistently meet deadlines * Understands the constantly evolving world of social media engagement * Reads, subscribes to, fans, and follows leading social media news sources * Possesses excellent written and verbal communications skills with exceptional interpersonal skills * Exhibits an endless curiosity to explore and discover what's new and next in social, digital, and mobile * Understands all basic public relations tools and how they affect the client, particularly in the digital space * Prior experience working in paid media a plus * Possesses a collaborative spirit and thrives in a close team environment About our Benefits Zeno Group offers a creative and differentiating benefits package including a variety of medical and dental choices, vacation, optional and sick time. We also offer a 401(k) plan, pretax flexible spending accounts, tuition assistance, a prescription drug benefit plan, a vision plan, long-term and short-term disability, life insurance and programs that support flexibility and promote work/life balance. In addition, our unique ZenoFit wellness program offers financial support to pursue the wellness activity of your choice. Zeno Group's culture is innovative and energetic. If you thrive on a creative challenge and are looking for an opportunity that offers plenty of growth potential and career development, then we are looking for you! Say hello on Twitter: @zenogroup. Join us on Facebook: Facebook.com/zenogroup Zeno Group New York NY

Account Executive, Digital Healthcare

Edelman