Account Director

Situation Interactive New York , NY 10007

Posted 2 weeks ago

Situation, a digital-first agency building passionate communities for live experience-based clients like WICKED on Broadway and The Metropolitan Opera, seeks Account Director to lead the day to day marketing and advertising strategy for some of our high profile Broadway clients. This role will report to the Account Group Director and will serve as the face of the agency to the clients they oversee and drive the strategic operation of our advertising campaigns, collaborate extensively with internal teams across social media, paid media and creative and be the shepherd of account health for the clients they oversee, including budget management and client communications. The selected candidate will demonstrate a strong aptitude for paid, owned and earned media, embody a leadership mindset and be a top notch collaborator while also being able to manage their time effectively and efficiently to drive top-in-class services for our clients.

What You'll Do

The Account Director is the face of the agency to the client and the face of the client to the agency. This role will be seen as the Account Lead on their portfolio of clients and will be responsible for leading and driving strong, bespoke and innovative strategies to help their clients succeed. This person will also work very closely with their counterparts across our social, media and creative teams to lead a diverse and talented group of experts in those departments. This role will also be responsible for overseeing the financial health of the client, including budget management and will be a pivotal asset to driving financial growth and new business. The Account Director will also be expected to nurture strong relationships with our clients and with others in the industry and develop new relationships that could ultimately help lead to new business or partnerships. The Account Director will also be included in agency leadership meetings and will be expected to champion and embody Situation's core values of innovation, collaboration and commitment.

Our office is located in midtown Manhattan and we are currently working in-office three days per week.

Sample Day-to-Day Responsibilities

  • Manage the day to day campaigns, alongside an account coordinator, of several high profile Broadway and National Tour clients.

  • Prepare and run client and internal meetings - including presenting creative campaigns, media ideas and data to clients.

  • Execute and develop strong strategic campaigns across paid, owned and earned placements in collaboration with internal and external teams.

  • Communicate on a very regular basis with internal teams and external stakeholders, such as Producers, General and Company Managers and vendors, including other agency partners.

  • Manage the budget for clients they oversee - including pacing and making sure budgets are spent in full and we are not overspending our budgets.

  • Identify opportunities for client growth and innovation.

  • Act as "marketing director" and identify clients needs; assertively push where a need is present and our services can provide a solution

  • Act with autonomy for most day-to-day decision making and managing of accounts. Know when decisions and issues need to be managed up for more senior level buy-in and support

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